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Lecture on "The Sound of Silence: How Brand Activism Inconsistency Affects Brand Evaluation in Global Marketing"

July 3, 2025

Speaker: Annie Peng Cui, professor and doctoral supervisor, The University of Virginia

Date: July 3, 2025

Time: 10:00-12:00 am

Location: B517, Zhixin Building, Shandong University

Sponsor: School of Management, Shandong University

For more information, please visit:

https://www.view.sdu.edu.cn/info/1020/204109.htm

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